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British Airways Launches New Low Cost Airline To Popular Vacation Destinations

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British Airways has now launched a new, low-cost airline that will serve popular vacation destinations across Europe. The new airline will be based out of London Gatwick, and is set to serve more than 30 of the most popular travel destinations in a range of countries across Europe – for prices that will see it compete with some of the more established low-cost airlines that currently dominate the market in Europe.

Whilst the middle of a pandemic might seem a strange time to launch an airline – with many airlines struggling to stay afloat and the Omicron variant making travel more uncertain – British Airways’ latest venture is the latest of several new airlines to be born this pandemic. Here’s a closer look at all the details surrounding British Airways’ new budget operation, including when flights will start and where it will be flying to. 

British Airways' New Airline – Information For Travelers

British Airways' plans for a new, low-cost airline has been a saga that has rolled on for several months now – but it looks like it is about to be realized at last. Whilst the idea first came to light in the summer, it was soon cast into doubt in September when it emerged that the airline had failed to get the necessary backing from the pilots' union needed to launch. However, just a few months later, British Airways has now reached a deal with the British Airline Pilots' Association (BALPA) and the airline could launch within months. 

Called BA Euroflyer, the airline will at first start out under British Airways' certificate until it is granted a new certificate of its own. It will eventually become a completely separate entity to British Airways despite sharing the same name, operating in a similar manner to fellow subsidiary BA City Flyer, which carries out its operations from London City airport. BA Euroflyer is set to be based from London Gatwick Airport, marking a return to the airport since flights were cut there in spring 2020.

BA Euroflyer is set to begin flights in March. It will start it's operations with just three Airbus aircraft, a number which will swell considerably to 18 aircraft by the end of May. Customers can expect the typical high level of service that is associated with British Airways, including a generous baggage allowance, complimentary water and snacks, free seat selection and frequent flyer benefits such as lounge access.

The list of destinations served by the airline will be as follows:

Starting in March:

Amsterdam, Netherlands; Larnaca and Paphos, Cyprus; Seville, Lanzarote, Malaga and Tenerife, Spain; Verona and Catania, Italy; Faro, Portugal; Malta; Marrakech, Morocco; and Nice, France. 

british airways plane

Starting in April:

Alicante, Las Palmas, Ibiza, Mallorca, Menorca and Madrid, Spain; Antalya and Dalaman, Turkey; Bali, Turin, Venice, Milan and Cagliari, Italy; Dubrovnik, Croatia, Berlin, Germany; Bordeaux, France; Thessaloniki, Santorini, Crete, Kos, Rhodes and Athens, Greece. 

Tickets for flights to these destinations went on sale on Tuesday 14th December, with flights available for as low as £39 each way. 

Speaking about the launch of the airline, British Airways’ Chairman and CEO Sean Doyle, said: “Today is a landmark moment for British Airways. The creation of a new British Airways short-haul organisation means Gatwick customers will benefit from access to a premium service from the UK’s flag carrier at competitive prices. We are looking forward to bringing a short-haul network back to Gatwick, with a fantastic flying team in place, to serve our customers from London’s second hub airport, which we feel sure will be a success.” 

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Opinions expressed here are the author’s alone, not those of any bank, credit card issuer, hotel, airline, or other entity. This content has not been reviewed, approved or otherwise endorsed by any of the entities included within the post.


Friday 17th of December 2021

Pff, ridiculous. In Europe every city is closeby, you can get anywhere by bus, train or boat! From Amsterdam I can be in London city centre in 4 hours with public transport. Why would someone choose transport that is harming the environment much more just to save one hour? In this time of climate change (and a pandemic!) I can't believe airlines and airports are still expanding... it's disgusting.